Show Your Authentic Side with Tara Gooch: Lead to Succeed 110
Inspiring people is one of the single most important leadership skills that separates great leaders from average ones. And it's by showing people your most authentic self and sharing your story of failure that you get them inspired.
That’s exactly what Lead to Succeed guest Tara Gooch inspires leaders to do.
Tara started her company, Best Branding Solutions during the global pandemic in June 2020. She is a proud entrepreneur, mother, and wife who believes in leadership in all aspects of business and life. She coaches people on personal branding and LinkedIn strategies That Maximize Leadership Teams to Drive Organizational Growth and Increase Sales Effectiveness Tara believes that success is possible for everyone and that there is enough for all if we align with our purpose and focus on being creative, not competitive.
Listen in and learn more about the importance of being authentic as an entrepreneur.
Key Talking Points of the Episode:
[01:59] Tara’s Journey and what brought her to focus on LinkedIn.
[06:23] What authenticity means and why Tara prioritizes it in terms of how she shows up online.
[10:53] Tara’s perception of leadership.
[13:50] How Tara helps people overcome their fear.
[17:08] Tara’s in between steps that helped her reach her goals.
[21:10] Tara’s advice to someone who is just starting out as a leader.
[24:08] One of Tara’s failures that sets her up for greater success.
[28:09] Tara’s advice for someone who isn’t quite ready to take a full leap into a side-hustle opportunity.
[30:02] Rapid-fire questions.
[32:26] Tara’s final life lesson.
Standout Quotes from the Episode:
“It’s about finding the right people, not all people.”
“Hundred percent of your customers, business partners, investors, people in your social network are people.”
“Leadership is not a title, leadership is a state of mind.”
“You cannot succeed in anything if you don’t fail first.”
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