Turn Your Passion Into a Business with Miriam Schulman: Lead to Succeed 109
Creativity and innovation are the pathways for your business to increase improvement and productivity. That’s exactly why entrepreneurs who think outside the box are those whose businesses are growing faster than the others. In this episode, we’ll dive deeper into the importance of being creative as an entrepreneur, with our guest Miriam Schulman.
Miriam is an artist and founder of The Inspiration Place, where she helps other artists learn how to profit from their passion or become better artists. She’s helped thousands of artists around the world develop their skill sets and create more time and freedom to do what they love.
Listen in and learn more about the importance of creativity in business.
Key Talking Points of the Episode:
[02:40] Explanation of the “Passion to profit” framework and how it can help a person turn a passion into a successful business.
[04:27] What does Miriam mean by using the term Abundantly Pricing and what does it look like practically.
[09:50] The process Miriam’s coaches people through, that helps them figure out “what the market will bear”.
[12:58] How Miriam demonstrates to clients - using compassion - that the investment they are making is all about them.
[17:27] The 3 surprising steps to starting a business that will empower you to be a true entrepreneur.
[21:30] The difference between Charm Pricing and Prestige Pricing and when to use each effectively.
[25:23] The future of marketing and what the process of staying in sync with it involves.
[30:26] Miriam’s biggest mistake and what she learned from it.
[31:51] Rapid-fire questions.
[35:42] Miriam’s life lesson.
Standout Quotes from the Episode:
“Creativity is a survival strategy.”
“You are always in charge of the actions you take.”
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